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We’re five cousins from Mississauga who grew up with Pakistan in our homes — the food, the music, the stories. But outside, it was a different story. The world only seemed to see Pakistan through headlines about terrorism, corruption, and chaos. It made you hesitate. Made you think twice before saying where you’re from. AZAL started because we got tired of that.
We wanted to create clothes that let us represent where we’re from, without apology. Streetwear that feels good to wear, and even better to stand behind. For us, this isn’t about trends or clout. It’s about pride. It’s about putting Pakistan’s beauty out there, one drop at a time. If you’ve ever felt like your culture was misunderstood, this brand is for you.